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FROM

UNCERTAINITY

TO VELOCITY

Product-led growth strategy for pre-seed to Series A founders

10+Startups Scaled
$1M+Raised
G
Gener8tor Mentor
N
NYU Alumni
Sudharsan Ananth - Startup Consultant

Hi, I'm Sudharsan (Sudu) Ananth

I've helped 10+ startups build the right product and get them to revenue. Many of them have raised pre-seed to Series A.

Founders, listen up — if you're building and raising money the traditional way, you've already lost the game. I've raised over $100K in pre-seed funding, and if you want higher valuations and better deals, the next few minutes are all you need.

Investors are looking for safe investments. AI has democratized product building. The real differentiators aren't building right now — they're shipping value. Here are the 3 things that matter most:

  1. Know your target market
  2. Build product with potential customers (not users)
  3. Know your numbers

If you're building AI products, be extra careful. There are 2 big threats: First, bigger players can implement something similar as a feature. Second, your pricing and development costs are directly dependent on foundational models and AI API vendors. Ensure you're model agnostic!

Serving clients in
🇺🇸🇸🇬🇮🇳🇪🇺+4 more
Video coming soon

My Journey

India✈️Doha✈️USA (NYU)✈️India

Quick Stats

8+ yrs in AI/ML200+ users pre-funding

4 startups: Educational → Robotics → Healthcare → AI

"Ship value, not features"

Let's Talk Strategy

Your first strategy session is on me — 30 minutes of focused clarity on your next steps. No pitch, just value.

01Validation
PROBLEM

Identify a painful problem worth solving

  • Talk to 20+ potential users
  • Find recurring pain points
  • Validate willingness to pay
Worth Solving?
MARKET

Define your total addressable market

TAMTotal
SAMServiceable
SOMObtainable
42%
of startups fail due to no market need
CUSTOMER

Build your Ideal Customer Profile

ICP Checklist
Demographics
Pain Points
Budget Range
Decision Process
02Build
MVP SCOPE

Define minimum features to test core value

  • One core feature
  • Solve one problem well
  • Ship in weeks, not months
Build or Buy?
Code
Full control
No-Code
Fast, prototype
DEVELOPMENT

Build fast, iterate faster

Sprint cycles: 1-2 weeks
74%
of MVPs need significant changes post-launch
LAUNCH

Ship early, get real feedback

Product HuntBeta UsersCommunities
03Traction
FIRST USERS

Acquire your first 100 paying customers

  • Direct outreach
  • Community building
  • Content marketing
Key Metrics
CAC
Acq. Cost
LTV
Life Value
MRR
Monthly Rev
NPS
Net Promoter
PRODUCT-MARKET FIT

When users love your product and tell others

40%+ would be "very disappointed"
Pivot or Grow?
REVENUE

First $10K MRR milestone

$0$10K
Iterate based on feedback
04Scale
Funding Strategy?
Bootstrap
Rev-funded
Raise
VC/Angel
TEAM

Build your core team

TechnicalSalesOperations
18mo
Average time from $0 to $1M ARR
SYSTEMS

Automate and systematize growth

  • Repeatable sales process
  • Automated onboarding
  • Scalable infrastructure
$1M ARR
You made it!
Validation1-3 months
Build2-4 months
Traction3-6 months
Scale6-12 months

AI Can Accelerate Every Phase

Use AI tools for market research, code generation, content creation, and customer insights. But remember: AI assists the journey, human judgment drives the decisions.

What's Your Next Step?

Whether you're validating an idea or scaling to Series A, there's a clear path forward.

I help founders cut through the noise and focus on what actually moves the needle. Let's figure out your next move together.

  • Clarity on product-market fit
  • Fundraising strategy & pitch prep
  • Technical roadmap & architecture
Funding Assessment Tool
Answer 5 quick questions to get a personalized funding recommendation.

Answer all 5 remaining questions to see your recommendation.