Privacy Policy

1. Introduction

This Privacy Policy explains how Sparkable Digital Solutions ("Sparkable", "we", "us", or "our") collects, uses, and protects information when you visit our website (sparkable.dev), contact us, or engage with our services.

Sparkable provides fractional CTO leadership, product design and development, AI/ML integration, and related consulting services for global startups and enterprises. We value your trust and are committed to transparency in our data practices.

2. Data We Collect

We collect information to provide better services to our users and clients. The types of data we collect include:

• Information you provide directly: Contact details (such as name, email address, phone number, company name, and message content) when you fill out forms like "Book a Consultation" or "Contact Us".
• Usage and Device Data: Information captured automatically via analytics and advertising tools (such as Google Analytics 4, Google Tag Manager, and Google Ads). This includes your IP address, browser type, device information, operating system, referring URLs, pages viewed, and interaction events.
• Business Communications: Data exchanged during professional interactions, including emails, chat logs, calendar invites, and project artifacts generated while providing our services.

3. How We Use Your Data

We use the collected data for specific, legitimate business purposes, including:

• Service Delivery: To respond to your inquiries, schedule consultations, evaluate project fit, scope requirements, and deliver our consulting and development services.
• Improvement & Optimization: To analyze website traffic and user behavior using aggregated analytics, helping us improve our website's performance, marketing strategies, and service quality.
• Communication: To send you updates, resources, or information about our services that you may find useful. You can opt out of marketing communications at any time.
• Security & Compliance: To ensure the security of our website and services, prevent fraud, and comply with legal obligations.

4. Legal Bases for Processing

Where applicable under data protection laws (such as the GDPR), we rely on the following legal bases:

• Consent: For analytics, advertising tracking, and when you voluntarily submit forms.
• Contract: To fulfill our obligations when providing services at your request.
• Legitimate Interests: For website security, fraud prevention, and improving our services.

5. Data Sharing and Disclosure

We do not sell your personal data. We may share limited data with trusted third-party service providers who assist us in operating our website and delivering services. These include:

• Analytics and advertising partners (e.g., Google Analytics 4, Google Ads).
• Cloud infrastructure and hosting providers.
• Communication and project management tools.

These providers process data only under our instructions and are bound by appropriate confidentiality and security safeguards.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, analyze site usage, and measure the effectiveness of our marketing. You have control over cookies through your browser settings. Essential cookies are necessary for the website to function, while others help us improve our services.

7. Retention and Security

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements. We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, or misuse. However, please be aware that no method of transmission over the internet is 100% secure.

8. Your Rights

Depending on your jurisdiction, you may have specific rights regarding your personal data, which may include:

• Access: The right to request a copy of the personal data we hold about you.
• Correction: The right to request correction of inaccurate or incomplete data.
• Deletion: The right to request the deletion of your personal data.
• Restriction & Objection: The right to restrict processing or object to specific uses of your data.
• Portability: The right to receive your data in a structured, commonly used format.

To exercise these rights, please contact us using the details provided below. We will verify your identity and respond in accordance with applicable laws (e.g., GDPR, CCPA).

9. International Transfers

Sparkable serves clients globally. As such, your data may be transferred to and processed in countries other than your country of residence. Where data is transferred across borders, we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent lawful mechanisms, to protect your privacy.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at: